Social Media – A Guide for Small Business Owners

Social media…it’s a bit like dating someone…you wouldn’t ask them to marry you on your first date so why would you expect someone to buy from you the first time they see your posts?๐‘จ ๐’๐’Š๐’•๐’•๐’๐’† ๐’ƒ๐’Š๐’• ๐’๐’‡ ‘๐’˜๐’๐’๐’Š๐’๐’ˆ’ ๐’๐’†๐’†๐’…๐’” ๐’•๐’ ๐’‰๐’‚๐’‘๐’‘๐’†๐’ ๐Ÿ˜Grab a cuppa and read my guide, it’s perfect for small business owners whoContinue reading “Social Media – A Guide for Small Business Owners”

### Hashtags ###

I attended a course last week and the topic of hashtags came up in discussion. Lots of the attendees didnโ€™t really understand hashtags. People see hashtags being used and donโ€™t really know why or how many to use or if theyโ€™re making a difference to their posts. So I thought Iโ€™d share my knowledge withContinue reading “### Hashtags ###”

A Day in the Life of a VA

People donโ€™t always know what a Virtual Assistant does so I recorded a day last week to share with youโ€ฆ Before my VA work starts, I get my two munchkins off to school.  Itโ€™s a great start to my day, I walk them to school so itโ€™s a good little bit of exercise and freshContinue reading “A Day in the Life of a VA”

E N G A G E M E N T

No, not the type where you get a nice shiny diamond on your finger.  Iโ€™m talking about social media engagement. So youโ€™ve set up your business. Your branding is looking top notch, website looks amazing, Facebook, Instagram looking perfect ๐Ÿ‘Œ You invite all your friend to like your shiny new business page, they invite all theirContinue reading “E N G A G E M E N T”

Case study: Desk 360

Jon and Rachael own an office installation company and for the past 4 years have relied upon word of mouth to keep a steady flow of work.  Their business had no online presence and not even a logo.  Theyโ€™d been thinking about how to promote their business but didnโ€™t know where to start ๐Ÿคทโ€โ™€๏ธ๐Ÿคทโ€โ™‚๏ธ Thatโ€™sContinue reading “Case study: Desk 360”

/// It’s not just a Logo ///

There are so many misconceptions about branding so here is my guide to what I believe branding actually is, what it should do and what branding most definitely isnโ€™tโ€ฆ BRANDING IS AN IDENTITY. Your brand is something you should be proud of, itโ€™s something that sets you apart from others and itโ€™s what defines you.Continue reading “/// It’s not just a Logo ///”

Time for change

Doesnโ€™t it? The world has definitely changed, the pandemic has hit many of us; in our personal lives, our businesses, our outlook and our working style. Itโ€™s been odd, things have been put on hold, some things we thought were essential have been re-prioritised. Now itโ€™s time to piece it all back together and carryContinue reading “Time for change”

Do I really need a website?

This is a question I see over and over again โ€“ do I, as a small business, really need a website? The answer isโ€ฆ it depends. In the spirit of transparency I sell the service of marketing to small businesses: brand identity, building WordPress websites, social media set up and maintenance. However, I donโ€™t recommendContinue reading “Do I really need a website?”