Case study: Desk 360

Jon and Rachael own an office installation company and for the past 4 years have relied upon word of mouth to keep a steady flow of work.  Their business had no online presence and not even a logo.  They’d been thinking about how to promote their business but didn’t know where to start 🤷‍♀️🤷‍♂️

That’s where I come in… we had a chat about where they wanted to take their business…

LOGO
First things first, they needed a logo and brand identity.  So, off I went designing (I love this part, getting my creative juices flowing!)

I was mindful of the psychology of colour and wanted their logo to show professionalism, reliability and strength.

Credit: The Logo Company

I designed a few options…

We all discussed, what we liked and didn’t like about the logos and decided upon this as the chosen one…

I love it!😍

WEBSITE
Now the logo is sorted, on to the website…

I began to write the copy for the website. When I spoke to Jon and Rachael they were all about offering their customers an unprecedented, professional and reliable service.  They provided me with fantastic images of their previous work and testimonials from happy customers.

When building a website, it’s not just about it looking pretty, it’s also about the legal requirements: cookie and privacy policies, registered company address etc.

I pulled it all together with a few tweaks here and there and voila!
I’m really happy with how it’s turned out but more importantly, Jon and Rachael are too. 

Take a look for yourself…

www.desk-360.com

LET’S GET SOCIAL
But the work doesn’t stop there! Social media is a must for small businesses.  So on to building a Facebook business page and a LinkedIn page.
I advised Jon and Rachael that Linkedin was a great opportunity for their business as all those office managers, facilities managers that need their services will be on there.

Desk 360 has been a great project as it included a bit of everything: design, branding, strategy, copywriting and tech. I’ve really enjoyed it!

SO, if you feel like the time is right to get your business online or you just want a chat about marketing, give me a shout.

Published by kristinahunt22

Hi! I have over 17 years experience working in Executive Support and Marketing & Design. During this time I have worked for some major brands including Kelloggs, ASICS and Phones 4u. I'm now utilising my marketing and organisational skills by helping start ups and smaller businesses to get organised and noticed!

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